We know that you care how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly. This Privacy Notice describes how meihelovty.com and its affiliates (collectively "meihelovty") collect and process your personal information through meihelovty websites, devices, products, services, online and physical stores, and applications that reference this Privacy Notice (together "meihelovty Services"). By using meihelovty Services, you are consenting to the practices described in this Privacy Notice.

What Personal Information About Customers Does meihelovty Collect?

We collect your personal information in order to provide and continually improve our products and services.

Here are the types of personal information we collect:

For What Purposes Does meihelovty Use Your Personal Information?

We use your personal information to operate, provide, develop, and improve the products and services that we offer our customers. These purposes include:

What About Cookies and Other Identifiers?

To enable our systems to recognize your browser or device and to provide and improve meihelovty Services, we use cookies and other identifiers..

We use cookies, pixels, and other technologies (collectively, "cookies") to recognize your browser or device, learn more about your interests, and provide you with essential features and services and for additional purposes, including:

meihelovty’s cookies allow you to take advantage of some of meihelovty's essential features. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any meihelovty products and services that require you to sign in.

Approved third parties may also set cookies when you interact with meihelovty services. Third parties include search engines, providers of measurement and analytics services, social media networks, and advertising companies. Third parties use cookies in the process of delivering content, including ads relevant to your interests, to measure the effectiveness of their ads, and to perform services on behalf of meihelovty.

You can manage browser cookies through your browser settings. The 'Help' feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, how to block cookies, and when cookies will expire. If you block all cookies on your browser, neither we nor third parties will transfer cookies to your browser. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some features and services may not work.

Does meihelovty Share Your Personal Information?

Information about our customers is an important part of our business, and we are not in the business of selling our customers’ personal information to others. We share customers’ personal information only as described below and with subsidiaries meihelovty.com, Inc. controls that either are subject to this Privacy Notice or follow practices at least as protective as those described in this Privacy Notice.

Other than as set out above, you will receive notice when personal information about you might be shared with third parties, and you will have an opportunity to choose not to share the information.

How Secure Is Information About Me?

We design our systems with your security and privacy in mind.

What About Advertising?
What Information Can I Access?

You can access your information, including your name, address, payment options, profile information, Prime membership, household settings, and purchase history in the "Your Account" section of the website.

What Choices Do I Have?

If you have any questions as to how we collect and use your personal information, please contact our Customer Service. Many of our meihelovty Services also include settings that provide you with options as to how your information is being used.

In addition, to the extent required by applicable law, you may have the right to request access to or delete your personal data. If you wish to do any of these things, please contact Customer Service. Depending on your data choices, certain services may be limited or unavailable.

Are Children Allowed to Use meihelovty Services?

meihelovty does not sell products for purchase by children. We sell children's products for purchase by adults. If you are under 18, you may use meihelovty Services only with the involvement of a parent or guardian. We do not knowingly collect personal information from children under the age of 13 without the consent of the child's parent or guardian..

Conditions of Use, Notices, and Revisions

If you choose to use meihelovty Services, your use and any dispute over privacy is subject to this Notice and our Conditions of Use, including limitations on damages, resolution of disputes, and application of the law of China. If you have any concern about privacy at meihelovty, please contact us with a thorough description, and we will try to resolve it. Our business changes constantly, and our Privacy Notice will change also. You should check our websites frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Examples of Information Collected

Information You Give Us When You Use meihelovty Services

You provide information to us when you:

As a result of those actions, you might supply us with such information as:

Automatic Information

Examples of the information we collect and analyze include:

We may also use device identifiers, cookies, and other technologies on devices, applications, and our web pages to collect browsing, usage, or other technical information.

Information from Other Sources

Examples of information we receive from other sources include:

Information You Can Access

Examples of information you can access through meihelovty Services include: